D’Ornellas Cycling Team
Athletic Clothing
This design was used for a number of different items, including jerseys, shirts, singlets and jackets. There were two goals for this racing team’s kit.
The first goal was to produce a vibrant design which updated the look of the club and was unique among hundreds of other racing teams.
The artwork also had to be designed to minimise production costs. This included allowances for sponsor art to be changed from season to season.
When creating this type of clothing there are unique production challenges. The graphics are not scaled for clothing size; one design must work for everything from XS to XXL for each item, and the design needs to be adjustable to work with a variety of clothing styles.
|